(KARE) -- Due to overwhelming response, Build-A-Bear has announced on their website that lines for their "Pay Your Age" Day event have been closed.
Early Thursday, the chain announced that local authorities at locations nationwide were requiring them to limit the lines and crowds, due to safety concerns.
PHOTOS: Overwhelming turnout at Build-A-Bear stores for 'Pay Your Age' day
Build-A-Bear stores, including the Knoxville location at West Town Mall, experienced overwhelming response and hours-long lines for its 'Pay Your Age' promotion on July...
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Build-A-Bear stores, including the Knoxville location at West Town Mall, experienced overwhelming response and hours-long lines for its 'Pay Your Age' promotion on July 12, 2018. The stores had to close down lines due to "safety concerns"
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"Please be aware: Based on the unprecedented response to our Pay Your Age Day event in our early opening stores, we are experiencing significantly longer than expected lines and large crowds," they stated on their social media accounts. "Local authorities are requiring us to limit the lines and crowds due to safety concerns. We understand this is disappointing. We are working to address the situation, and we will be reaching out to our valued Guests soon."
The lines for our @buildabear locations on Level 1, East + Level 3, South are now closed for the Build-A-Bear Workshop Pay Your Age Day Event. Thanks to everyone who came out today to find their new furry friend! For more info: https://bit.ly/2NMuLXo
At the Mall of America, lines wrapped around the rotunda and through Nickelodeon Universe, with many saying they've been waiting for hours. The mall tweeted shortly after opening that the lines were closing for the day. Those in line after the cut-off were given a voucher.
A mall official estimated the crowd at more than 1,000 people waiting in line.
The line for Build-A-Bear wrapped around Mall of America's rotunda.
Some of those in line say they started lining up around 5 a.m. Thursday.
At the Rosedale location, lines wrapped down the hall and through the main part of the mall. Shoppers there say they were told the store anticipates running out of the most popular stuffed animals but should have "enough for a while still."
Build-A-Bear lines at Rosedale wrapped throughout the lower level of the mall.
Build-A-Bear announced the promotion on Monday, allowing customers to buy a Build-A-Bear by paying their age -- with a cap at $29.