Ascena Retail group announced on Thursday that ten people have been eliminated at the Duluth headquarters.
The positions include Maurices and ascena brand services positions.
Company wide, about 200 associates were let go.
George Goldfarb, the President and CEO of theValue Fashion Segment, issued the following statement:
"The Change for Growth transformation is critical to our long-term success and, more importantly, to provide a strong future for our more than 17,000 associates across the Value Fashion segment. Maurices has been headquartered in Duluth for over 85 years, and we've grown to more than 1,000 stores across the country and one billion dollars in sales, but the retail landscape is changing very quickly, and we have to position ourselves to serve the new demands of our customers. It's always hard to say goodbye to talented associates through transitions, but I'm very grateful to all of them for their contributions."
The Change for Growth program is ascena's guide to refine their operating model to increase its focus on key customer segments, as well as improve its time-to-market, reduce working capital, and enhance its customer service platform.
Ascena expects to save $250-$300 million by fiscal year 2019.
The company operates about 4,800 stores throughout the U.S., Puerto Rico, and Canada.
David Jaffe, President and CEO of ascena retail group, inc, issued the following statement:
"We are committed to ensuring a healthy organization for the long-term benefit of our 66,000 associates, our customers and our shareholders and this requires bold transformation. We cannot operate today the way we did yesterday. It's never easy to reduce our workforce; that's always the toughest part and we are very appreciative of our associates who have been part of ascena and dedicated their talents."